Twitter Ghana
Brand / OOH
Accra, Ghana

Creatively oversaw first Twitter OOH brand campaign on the African continent.
20+ massive in scale and bespoke Tweets placed across Ghana's capital city, Accra.
Tweets were placed on billboards stragetically in places of interest in relation to the content of the Tweets.
Campaign was so succesful that the metrics to measure impact broke.
Ghana to the world.